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Mohamme Dridha Abbas Yousif, Dr. Norizan Abdul Razak. Brand Identity and Customer Engagement in Appleā€™s iPhone 14 Ads: A Multimodal Critical Discourse Analysis. Migrat. Lett. [Internet]. 2023Nov.4 [cited 2024Nov.27];20(S8):206-21. Available from: https://migrationletters.com/index.php/ml/article/view/4515