Gabhane, Dr. Dinesh, Dr. Sandeep R. Sahu, P.Anand Kumar, Dr.Mallika. S, and Dr. Sisay Mulate Guangul. “Influencer Marketing Effectiveness: Metrics, Risks, And Best Practices”. Migration Letters 21, no. S4 (February 2, 2024): 472–481. Accessed December 23, 2024. https://migrationletters.com/index.php/ml/article/view/7249.