HERMANSYAH; BANGUN, Wilson; EDWARD, Yusuf Ronny. Antecedents of Brand Salience and Their Influence on Purchasing Decisions . Migration Letters, London, UK, v. 20, n. 9, p. 272–304, 2023. DOI: 10.59670/ml.v20i9.5967. Disponível em: https://migrationletters.com/index.php/ml/article/view/5967. Acesso em: 17 jan. 2026.