Impact of AI Adoption Intention on Digital Entrepreneurship Among Vocational Students

Abstract

Artificial Intelligence (AI) is rapidly transforming industries and revolutionizing business operations in today's digital era. Its impact on digital entrepreneurship cannot be overstated, especially among vocational students in China colleges. As the digital landscape continues to evolve, aspiring entrepreneurs must recognize the importance of AI and its potential to enhance efficiency, productivity, and innovation. The digital entrepreneurship of vocational students is a subject of great importance in society. Individuals are actively engaging in their own professional development, as they believe it will improve their employment opportunities and strengthen their skills as digital entrepreneurs. Without AI, digital entrepreneurs may face challenges in automating tasks and harnessing data for efficient decision-making. Digital entrepreneurs and artificial intelligence are jointly driving technological innovation and business development. The paper Analysis was conducted using the method of literature review. The samples were chosen from vocational students who registered for Entrepreneurship Courses in the First Semester of the academic year 2023/2024. A screening process was done, consisting of interviews, to choose 40 students as responders for the study. The research aims to examine the impact of artificial intelligence (AI) on the enthusiasm and proficiency of digital entrepreneurs in Hebei colleges, as indicated by the topic. It will also come into contact with models of developing digital entrepreneurs among vocational students, factors for AI in influencing entrepreneurship skills. Therefore, this research aims to explore and develop strategies that empower entrepreneurs to utilize AI effectively, ultimately bridging the gap between their products and their target audience.