An Integrated Electronic Service Model for the Government of Maros District, Indonesia

Abstract

This study tried to describe and analyze the alignment model for integrated electronic ser- vices in Maros District, South Sulawesi Province, employing a qualitative approach and Focus Group Discussion (FGD) techniques to gather primary data. The qualitative data analysis encompasses three stages: data reduction, data display, and concluding. The find- ings indicate that the full potential of electronic-based services remains unrealized due to frequent disruptions in the internet network infrastructure and workforce skill caused by mutations. Achieving integrated services necessitates organizational modernization through e-administration, the establishment of internal, external, vertical, and horizontal integration patterns, interconnection of systems, and virtualization of business processes. Moreover, constructing service ecosystems, such as the Online Single Submission (OSS) for business license services, is crucial. The Maros Regency Government aims to optimize the Public Service Mall (PSM) to facilitate the realization of integrated electronic-based public services. This involves developing an electronic government based on the Fixed- Quadrants Model, encompassing stages like the Conventional Organization Stage, Admin- istrative Organization (E-administration), Centralized Services (E-Service Center), Poten- tial Competitiveness, and Competitive Advantage (ecosystem services).