Investigating the Factors that Influence the Intention of Vietnamese Student’s when Selecting an it Program at the University

Abstract

This study aims to investigate the factors that influence the intention of Vietnamese students when selecting an IT program at the university. Previous research in this area has identified certain gaps, which this study addresses by focusing on the Theory of Reasoned Action (TRA) model. By employing the TRA model, this study introduces a novel approach compared to other existing models and previous research. The data for this study was collected through an online questionnaire administered to a sample of 186 Vietnamese high school students who expressed a desire to pursue IT studies at a university in Vietnam. The sample includes both male and female participants, ensuring a comprehensive representation of the target population. The findings of this study will contribute to a deeper understanding of the factors that influence Vietnamese students' intention to select IT programs at the university level. Moreover, this research sheds light on the applicability and effectiveness of the TRA model in the context of IT program selection among Vietnamese students. The results will have implications for educational institutions, policymakers, and stakeholders involved in shaping the IT education landscape in Vietnam.