The Reality of Strategic Planning in Non-Profit Organizations to Achieve Sustainable Development in the Kingdom of Saudi Arabia

Abstract

Non-profit organizations (NPOs) have become essential players in the global campaign to achieve sustainable development. following their important roles in nation building and economic development, it is pertinent to explore the impacts of strategic planning in non-profit organizations on sustainable development in Saudi Arabia. This is the focus of this article, in light of approaches NPOs contribute to the achievement of the Vision 2030 in the Kingdom. A survey design was employed, using quantitative study method. Data was collected through questionnaire, from 157 stakeholders in different non-profit organizations in Saudi Arabia. Analysis was conducted using relevant statistical measures. The result showed that there are certain variables that can be identified as the major approaches through which strategic planning in non-profit organizations in Saudi Arabia can impact on sustainable development. One of these approaches is through community mobilization, wherein NPOs help in engaging members of the community to participate in sustainable developmental initiatives for the nation. Other approaches include empowerment of the community, representing the minority groups, adapting to the changing economic environments, and by changing policies and programs to reflect the Vision 2030. These measures are achieved through strategic planning in the NPOs. The results further indicated that an overwhelming majority accepted five key factors that affect strategic planning in non-profit organizations in Saudi Arabia, including funding, stakeholders’ participation, adapting to the changing socioeconomic and environmental considerations, data-driven decision-making system and effective partnership with other NPOs or NGOs in the country. One major observation is the impact of data-driven decision-making in NPOs. A key consideration in the Vision 2030 is the diversification of the Saudi Arabian economy, a major shift from oil-driven economy to knowledge-based economy. As such, NPOs must integrate data-driven system into their strategic planning to be able to activate sustainable development initiatives in the Kingdom.