Impoliteness Strategies in Social Media used by Netizen Relating to Political Comments

Abstract

The study is concerned about impoliteness strategies in social media Facebook and Instagram used by netizen that focused in political comments. The aim of this study is to investigate how the netizen used strategies of impoliteness in political comments. This research used descriptive qualitative approaches where the method of the study was used content analysis. The data is impoliteness language in social media used by netizens especially relating to political comments. The data are taken from Instagram and Facebook. The data collection process began by looking at the impoliteness language used by netizens on social media and analyse them with cyber-pragmatic. The result of the study provides a new finding where there is a difference number of strategies found. Based on Culpaper's theory (1996), there are six impoliteness strategies such as bald on record, off-record, positive, negative,sarcasm politeness, and withhold politeness. But, in this study, there are 10 impoliteness strategies such as bald on record, off record, positive ,negative, sarcasm,  negative and off  record, off record  and sarcasm, positive and bald on  record, positive and off record, and  off  record and negative impoliteness.